Tag: videos

6 Rules for Creating Content that Connects with Kelly Street [GWL 125]

Kelly Street, the marketing director with Attorneysync, a digital legal marketing agency, joins us today to share her top tips on how lawyers can go about incorporating content creation into their marketing efforts.

What You’ll Learn in this Episode:

  • What the 6 rules are:
    • Engaging content leads to better search results
    • Be true to your own style
    • Keep your audience in mind
    • Localize your content
    • Content provides context
    • Always ask, “why?”
  • How to be true to your own
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From Viral Videos to a Super Bowl Commercial with Bryan Wilson – The Texas Law Hawk [GWL 85]

Bryan, a criminal defense attorney in Forth Worth, Texas, joins us to share his story of how he got started in creating videos and how they led him to create a commercial for the Super Bowl.

What we discuss in this episode:

  • Where his nickname came from and why he decided to keep using it
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Using Videos to Amplify Your Marketing Efforts with Aiden Kramer [GWL 60]

Aiden Kramer is a young attorney in Denver, Colorado. She helps small businesses and startups with their business and estate planning needs. Aiden is a self-proclaimed mild Youtube sensation and with over 5,342 Youtube subscribers, I can see why she calls herself that.

What We Chat About in this Episode:

  • Why Youtube is an underutilized platform by lawyers
  • How to get over
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