Tag: legal marketing

[Q&A] Work/Life Balance, Content Creation, Branding, and the Changing Legal Profession with Nicole and Karima [200]

We’re celebrating our 200th episode by answering your questions. We’ve sharing our thoughts on work/life balance, content creation, branding, advancing women in the profession, and securing sponsors.

Thank you for your attention and support over the years. It means a lot to me!

Resources Mentioned:

ABA Commission on Women in the Legal Profession study

Thanks for Listening!

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Catching up on Growth Goals, Business Success & Minimalistic Marketing with Nicole Abboud [GWL 162]

As we enter the last quarter of the year, I decided it would be a good idea to reflect on goals I set at the beginning of the year to see how far I’ve come and to assess where I’m going with my law practice in the next 3 months. I decided to reach out and invite Nicole Abboud, former host of the Gen Why Lawyer Podcast and owner of Abboud Media, a video and … Read More

6 Rules for Creating Content that Connects with Kelly Street [GWL 125]

Kelly Street, the marketing director with Attorneysync, a digital legal marketing agency, joins us today to share her top tips on how lawyers can go about incorporating content creation into their marketing efforts.

What You’ll Learn in this Episode:

  • What the 6 rules are:
    • Engaging content leads to better search results
    • Be true to your own style
    • Keep your audience in mind
    • Localize your content
    • Content provides context
    • Always ask, “why?”
  • How to be true to your own
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How to Build a Sales Funnel to Generate New Legal Clients with Sam Mollaei [GWL 118]

Joining us today is young attorney and digital marketer, Sam Mollaei. In just over 2 years, Sam managed to grow his virtual law practice from zero to over 600 clients. He shares his insights on how to build a sales funnel that continuously attract clients to your law practice.

What You’ll Learn in this Episode:

  • How Sam’s content marketing efforts began to pay off about 12 months after he began writing blogs
  • What type
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Top Tips from 4 Marketing Experts [GWL 104]

In today’s episode, I share some sound bites from four marketing experts I spoke with at the Legal Marketing Association annual conference a month ago. I asked four marketing companies to share their top tips and advice for young lawyers when it comes to marketing and business development. This episode is dedicated to their responses.

The experts’ information (in order of appearance):

Terry M. Isner – CEO/Owner of … Read More

Be a Shark and Dominate Your Legal Marketing Efforts with Montina Portis [GWL 29]

Montina Portis went from living in a homeless shelter with a baby at the age of 19 to running a 6 figure company. In 2009, Montina started Youtube videos as a way to make friends after moving to a new neighborhood, while she worked for the largest IT financial company in the US. In 2014, she decided to walk away from a … Read More