Kelly Street, the marketing director with Attorneysync, a digital legal marketing agency, joins us today to share her top tips on how lawyers can go about incorporating content creation into their marketing efforts.
What You’ll Learn in this Episode:
- What the 6 rules are:
- Engaging content leads to better search results
- Be true to your own style
- Keep your audience in mind
- Localize your content
- Content provides context
- Always ask, “why?”
- How to be true to your own